Let’s Make Life Sparkle

Primus jewels is a young and dynamic organization celebrating everyday life through Jewelry.

About Us

Primus Jewels is a New York based jewelry organization working from sourcing to gemstone and jewelry manufacturing to distribution to marketing in full circle.
With superior first hand market knowledge of both - a supplier and a consumer, the company is positioned to utilize its in-house product development and marketing teams to predict and forecast jewelry trends. Technology enables seamless communication amongst all centers of the world, i.e. procurement offices in India (Jaipur), manufacturing units in China and Thailand, and procurement at various places in Africa.


Our Vision


With a vision to bring sparkle and shine in every woman’s life, we started our journey in the year 2008, and we feel proud to have accomplished that in the decade-long journey. Our team of dynamic and young people continues to work hard each day to take this forward to strengthen the lifetime bond built with our patrons.



Widely Spread Product Range Across Markets


Our products have a wide array of prices that cater to the masses at the marts and departmental stores, as well as at high bid auction houses.
The product range includes sterling silver, gold and platinum, single cut diamonds, 20 carat+ rubies, sapphires, and many more.

Market Segments We Cater



Mass Discount Chains

  • kohls
  • tjmax

TV Shopping Networks

  • qvc
  • jtv
  • hsl
  • evineline
  • TSC
  • TVSN

Retail Chain Stores

  • jc penny
  • macys
  • zales
  • sterling

Auction Houses

  • sothebys
  • bonhams
  • heritage

Contact Us